I’ve worked with Andre a few times on his advertising shoots. I remember a project for a fast-food chain; the sight of the stylist flipping burgers at 8am made me a vegetarian (at least for a little while!).
I love Andre’s work because it combines exactitude and freedom – a rare mix. It’s like working simultaneously both sides of your brain!
While carefully constructed and technically perfect, Andre’s photographs are never stiff or precious.
Going back to our food shoot, the stylist would build elaborate and perfect-looking piles of fries… and Andre would mischievously remove a couple of fries here or there, bringing life into the composition.
As a photographer, he welcomes and embraces the unexpected… even if it means making it happen if needed!
Andre has a wealth of knowledge about photography, both technical and artistic. He started in the film days as a printer for Conde Nast, working with celebrated and talented photographers. Examining countless images on contact sheets and negatives shaped his own creative vision and led him to pick up a camera.
While the gardens and parks he captures are man-made and cared for, Andre favors environments that feel wild and free. Once he has planned his image in his head, he has the patience to wait for the ray of sun or soft breeze that will add that extra magic to the photograph.
Standing in nature is akin to a religious experience for Andre, and his photographs beautifully capture these moments of grace.
See Andre Baranowski’s exhibit here.